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Branding & Marketing

AFCD and FMO will establish a brand name of "Accredited Fish Farm" for the quality assured aquaculture products from "registered farms" to highlight the quality and safety of local aquaculture products. FMO will identify buyers through its trading network to market aquaculture products under the "Accredited Fish Farm" brand name. AFCD in conjunction with FMO will organize publicity events and participate in exhibitions and trade shows to promote the "Accredited Fish Farm Scheme" and the new brand name.